Coca
Cola advertising has chronicled our times and events for more than a century.
Favorite Coca Cola images have appeared on thousands of products over the years.
Products with the Coca Cola logo have become favorite antiques and collectibles
for nostalgia collectors. These classic memorabilia pieces run the gambit from
original signs to rare pins; signed artwork to retro trays of the past. We've
even seen display windows from old drug stores done in this memorabilia. In
May, 1886, Coca Cola was invented by Doctor John Pemberton a pharmacist from
Atlanta, Georgia. John Pemberton concocted the Coca Cola formula in a three
legged brass kettle in his backyard.
Some
little known facts about Coca Cola:
The
soft drink was first sold to the public at the soda fountain in Jacob's Pharmacy
in Atlanta on May 8, 1886.
Only
nine servings of the soft drink were sold each day.
Sales
for that first year added up to a total of about $50.
Until
1905, the soft drink, marketed as a tonic, contained extracts of cocaine as well
as the caffeine-rich kola nut.
In
1887, another Atlanta pharmacist and businessman, Asa Candler bought the formula
for Coca Cola from inventor John Pemberton for $2,300. By the late 1890s, Coca
Cola was one of America's most popular fountain drinks, largely due to Candler's
aggressive marketing of the product. With Asa Candler, now at the helm, the Coca
Cola Company increased syrup sales by over 4000% between 1890 and 1900. The
television ad "I'd Like to Buy the World a Coke" was released first in
Europe, where it garnered only a tepid response. It was then released in the
U.S. in July, 1971, and the response was immediate and dramatic. By November of
that year, Coca-Cola and its bottlers had received more than a hundred thousand
letters about the ad. At that time the demand for the song was so great that
many people were calling radio stations and asking them to play the commercial.
"I'd Like to Buy the World a Coke" has had a lasting connection with
the viewing public. Advertising surveys consistently identify it as one of the
best commercials of all time, and the sheet music continues to sell more than
thirty years after the song was written.
Info:
http://www.thecoca-colacompany.com/heritage/ourheritage.html,
http://www.solarnavigator.net/sponsorship/coca_cola.htm,
http://www.soda-pop-collectibles.com/CocaColaHistory.php
Displays of multiple coke items will be allowed.
If your items fit any of these descriptions they will not be
accepted:
Current
Coke Billboards or signs
Current
Items on store shelves
Personal
Collections as there would be no way for others to visit the location.
Today's
bottles or cans of Coke